Has risk management been sidelined as firms refocus on profits and growth?
 Has the  financial services industry reached a comfort zone, placing it in jeopardy for  another possible crisis? Are today’s risk management practices and reporting in  tune with the existing risk culture and organizational expectations?
Has the  financial services industry reached a comfort zone, placing it in jeopardy for  another possible crisis? Are today’s risk management practices and reporting in  tune with the existing risk culture and organizational expectations? 
  
Seven marketing operations best practices
Chetan  Saiya, Founder, Chairman and CEO of Assetlink
    			  
           With the  proliferation of media channels, microsegmentation of customers and increased  globalisation, marketing is becoming more complex. This article lists seven  best practices that marketing executives can use to significantly reduce the  gap between expectations and results, and increase the returns from marketing  spending.
With the  proliferation of media channels, microsegmentation of customers and increased  globalisation, marketing is becoming more complex. This article lists seven  best practices that marketing executives can use to significantly reduce the  gap between expectations and results, and increase the returns from marketing  spending.
Finders keepers
 When you compare two big box stores (or any two comparable organizations in the same industry, for that matter), what gives one the edge over the other? It's not labor costs. Those are comparable. It isn't, for the most part, the cost of goods. Both have wrung all the bloat from their supply chains. Innovation and customer service? Perhaps. But what drives the innovation and customer service? Analytics. More than any other business process today, analytics is the differentiator that separates successful businesses in all industries from their less successful counterparts.
When you compare two big box stores (or any two comparable organizations in the same industry, for that matter), what gives one the edge over the other? It's not labor costs. Those are comparable. It isn't, for the most part, the cost of goods. Both have wrung all the bloat from their supply chains. Innovation and customer service? Perhaps. But what drives the innovation and customer service? Analytics. More than any other business process today, analytics is the differentiator that separates successful businesses in all industries from their less successful counterparts.
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